Meerkat mania is well under way in Harborough after an ingenious marketing campaign for comparethemarket.com goes from strength to strength. It’s been proposed to turn Market Harborough into Meerkat Harborough for a day after our town is twinned with Meerkovo, home of the Meerkovians.

I think this is beyond genius and deserves the mania that is sweeping the town. It would put Harborough squarely on the map and profile our wonderful town to the whole country which is fantastic news. I hope we win the poll set up on Facebook by the ad agency, ahum, sorry by the Meerkovians. Here’s the link to vote if you haven’t already… VOTE HERE

The campaign has made it onto local radio at HFM and into the local paper The Harborough Mail

Update 1 :

A local company has created a well produced, spoof video…

Update 2 :

My wife saw a man measuring the Market Harborough sign out towards St Luke’s hospital last night. Does this mean something is afoot?

This entry was posted on Tuesday, February 8th, 2011 at 6:54 pm and is filed under Market Harborough. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.